Archive | March 2012


As well as doing the D&AD brief, I also produced work to be submitted to ISTD (click here for more information on The International Society of Typographic Designers).

My brief was to re-invent a story called The Waitress by Jack Zipes.

The first time I read this story I fell in love with it and was really excited for this project so got stuck in. The story contained a lot of meaning and represnted the tale of a more self centred girl at the start turning into a very selfless person who has a chair stuck to her back. The chair and the waitress work together to help those who cant walk and bring them together at a resturant until they are no longer needed.

In the story, the chair is described as being ‘light as a feather’ so this was the angle I wanted to focus on.

Because this was a typography project I needed type to lead the design and I felt that having it flow naturally was important, so my chosen format was a concertina book. To keep everything tied together nicely, a second concertina was placed on the back to highlight colour in the design and also keep it all on one side so the reader would not have to turn the booklet over as I felt this would be a break in the story. The 2 pieces where then thread bound together within the folds.

Even though this was a typography project the images were still important to me and I needed them to stand strong so they could enhance the text and bring everything together. To create this, I photographed the feathers to bring in all of the delicate flourishes. As I mentioned earlier the story is about the chair and the waitress helping others and this is what my imagery represents, therefore the feather slowly fades out of the design showing how they were no longer needed. I did this by plucking out the feather strands inbetween each photograph.

It was printed on water colour card to give the design more life.

Here are some beauty shots of my final design.


Tea or coffee?

Recently I completed a project for D&AD to create a supplement for the typographic circle’s magazine, Circular. We had to base it around 3 designers and my chosen ones were Morag Myerscough, Graham Fink and Antony Burrill. I decided to take mine from a more personal angle so sent round some emails asking them such questions as tea or coffee. This gave them a more light hearted style.

I chose a french fold for my designs as I wanted the content to be a strong focus, this meant the imagery could be placed within the french fold to give the design another element. Each also featured their own colour scheme and font to link to their personalities and work. Here are some beauty shots of the finished booklets which I stab bound.

The 3 booklets where then packaged together in a belly band

Rubber stamps

Figured it was about time I got back to blogging after a very hectic few weeks! A couple of weeks ago we had Stephen Fowler come in and give us a workshop on stamp making. His work was beautiful to look at and very well crafted, I couldn’t believe how much detail he could get onto a rubber stamp.

The process included carving out our chosen image onto the stamp, which after getting the hang of it I found it to be quite enjoyable! I decided to start with quite a simple image so decided to do a moustache.

Stephen demonstrating 🙂

Examples of different work

Me and Sunjay looking cheesy!



Busy busy busy… :)

Recently I have been so busy with competition briefs I haven’t had the chance to post anything but I will be posting new work up shortly 🙂 (although this will be restricted due to competition entry)

In the mean time please read my friend Natasha’s blog to find out about our recent trip to Nottingham, where we visited A14 a lovely print finishing company.